About Jae Sloan
A return to wholeness is at the centre of my work. Whether through coaching, organisational development consulting, photography or wellness practices, I offer support so you can return to self, to alignment, to possibility, to wholeness.
I work with leaders and teams through change, transition, and crisis, creating spaces for modern, progressive leadership and human centred organisations to thrive. I sit with individuals in moments of becoming, bringing mind, body, and spirit into balance through holistic coaching. My photographic practice invites you to be seen, reveal authenticity and hold a story you are ready to tell. I have a private gym and dedicated therapy space along with the beautiful outdoors of southwest Wales to support individual wellbeing using different practices and modalities. At times these pathways stand on their own, and at times they merge to work in tandem.
My professional grounding includes two decades in a global pharma organisation and years of work in education and community settings. As a queer, non-binary person, I have more than a decade of experience supporting belonging and leadership that welcomes difference. I hold NTL Organisational Development certification and APECS executive coach accreditation. My formal education includes master’s degrees in exercise physiology and cell/molecular biology, and an Advanced Diploma in Energy Therapy. My professional and educational experience supports my mind, body, spirit approach to wholeness.
With deep grounding in coaching, organisational development and leadership, along with creative and energetic practices that honour the whole person, my intention is simple—to create spaces where wholeness can be remembered, embodied, and lived.
More about ‘Felin’
Felin is the Welsh word for mill.
Y Felin or The Mill is the name of the house where I live in southwest Wales. Built in the 17th century, the building is set close to water, rock, and land shaped over long periods of time. Like many places in this part of the world, the name carries both a literal and symbolic history.
A mill is an active structure, a place where natural elements and forces are brought into relationship. Water meets wood, wood meets stone and metal to create movement. However, introduced grain is transformed not by force alone, but by rhythm, intentional pressure, and time. What enters as something ready for transformation leaves as something useful, nourishing, and ready to share.
Historically, mills were community spaces. They were sites of work, exchange, and interdependence. Mills were places where individual effort met collective need. The mill did not create the grain, nor the water, nor the stone. Its role was to hold the conditions that allowed transformation to happen through these natural elements.
Felin Group takes its name from this lineage.
Across coaching, organisational development consulting, photography, and wellbeing practices, the intention is the same: to create spaces where what already exists can be shaped into something clearer, more grounded and whole. Instead of using more traditional business practices that centre extraction or urgency, I work with clients to achieve transformation through a blend of ancient wisdom and modern practices that centre attention to self, alignment, and flow.
Nature’s ways are a collaborator in my practices. Pressure is applied thoughtfully. Movement is directional, not frantic. Transformation is understood as a process that takes time.
Felin is, at its core, about working with what is present—people, systems, our whole selves and our stories—to support meaningful transformation that leads to wholeness.
One of the original mill stones from the house where I live that now has become part of the landscape in the back garden.